Monday, March 27, 2006

This Is Fame?

Strumpette - "A Naked Journal of the PR Business" - debuted this weekend, with a snarky post that suggests that Steve Rubel of MicroPersuasion, the PR industry's uber-blogger, will be on the outs at Edelman within a few months. "Place your bets."

Already, as of this writing, the initial post has 42 comments, of varying degrees of quality and counter-snarkiness. Nice way to get attention, Strumpette. But did ya really think we'd believe that "the chicks" in your office were gossiping about Mr. Rubel?

More importantly: what do you do for an encore? This industry, all $3B of it, is still a small field. For all his "fame" in the blogosphere, there are probably only 500-some-odd people who even know of Steve Rubel. I feel for the guy. Steve is among the very first journeyman PR guys to gain some clout outside the Big Names like Burson, Edelman, Weber, Dyson, etc., and he's just 7 minutes into his 15-minute run at fame when he's attacked...

I tip my hat to the headlong rush of Strumpette to the top o' the meme, but I can't help but smirk at the silliness of it all.

I think I'll go take care of my clients. They are so good about ensuring that we keep things in perspective.


Blogger Mike Abundo said...

Good to see I'm not the only one taking heat for a hot blog pic.

March 27, 2006  
Anonymous Anonymous said...

Todd: I'm in for $5 as well.

March 27, 2006  

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